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Paul987 Joined: Oct 10, 2003
# Posts: 115
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Posted: 04/13/2004 10:28 am
Is it right that google looks at the relevance of the site that links to you and not just PR ? So if im selling computers i get a site thats selling cars to link to me ( even if its a high pr ) it wont do me much good ? Im looking at this on a purely search engine basis as i realise a car site wont send me much relvant traffic, im just looking to find out where it factors in in the whole process. Thanks |
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scottfla Joined: Feb 26, 2004
# Posts: 354
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Posted: 04/13/2004 11:11 am
http://jimworld.com/apps/webmaster.forums/action::thread/thread::1081772075/forum::google/ |
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bhartzer Administrator
Joined: Jun 08, 2000
# Posts: 7033
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Posted: 04/13/2004 11:45 am
Theming appears to be playing more of a role now than it did in the past, especially where Google is concerned. |
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Paul987 Joined: Oct 10, 2003
# Posts: 115
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Posted: 04/13/2004 12:40 pm
Thanks, i think from http://jimworld.com/apps/webmaster.forums/action::thread/thread::1081772075/forum::google/ it seems its anyones guess  |
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bhartzer Administrator
Joined: Jun 08, 2000
# Posts: 7033
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Posted: 04/13/2004 01:14 pm
You can guess all you want, but like I said, theming appears to be playing more of a role now than it did in the past. That's why I'm paying more attention to on-topic links. |
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Logan Moderator
Joined: Aug 14, 2002
# Posts: 3749
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Posted: 04/13/2004 01:38 pm
I am one in that other thread with contradictory experiences to bhartzer - i've seen non relevant links drastically effect a sites ranking (within the past week) - but without question the best aproach is on topic links. That is what you should focus on right now and in the future as it will always be relevant. Regarding whether you should pursue non-topic links - I would definitely start to move away from that. The search engines may or may not be factoring it now ... but they are aware - and long term your strongest foundation for search engine rankings is going to be based on relevant links. While more work - harder to find, costlier - it is best to go with on topic links ... regardless of my own contradictory or others experiences. It is a simple - safe, long term - choice. |
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Eirik Joined: Dec 17, 2003
# Posts: 94
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Posted: 04/13/2004 03:33 pm
The way I'm gonna work now is getting as many on-topic links as possible. But ofcourse saying YES to off-topics as well, cause they also increases your PR |
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Paul987 Joined: Oct 10, 2003
# Posts: 115
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Posted: 04/14/2004 09:46 am
Thanks |
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bhartzer Administrator
Joined: Jun 08, 2000
# Posts: 7033
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Posted: 04/14/2004 10:04 am
I'm now taking a different approach. I'm now saying no to all off-topic link exchanges, even if they would potentially increase a site's PR. |
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Paul987 Joined: Oct 10, 2003
# Posts: 115
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Posted: 04/14/2004 10:39 am
why, cant do you any harm ? |
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bhartzer Administrator
Joined: Jun 08, 2000
# Posts: 7033
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Posted: 04/14/2004 10:44 am
We don't know yet. If you have a bunch of off-topic links, it could very well be harming your rankings. Besides, PR isn't what it used to be. |
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Paul987 Joined: Oct 10, 2003
# Posts: 115
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Posted: 04/14/2004 11:50 am
Maybe, i dont see what else google can use apart from links in though. Links back ( PR ) is what google was founded on, cant see them changing it much. |
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bhartzer Administrator
Joined: Jun 08, 2000
# Posts: 7033
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Posted: 04/14/2004 12:34 pm
Actually, we know that they had to change the way PR is calculated because they do not own the patent on PageRank, only the trademark on the word PageRank. Links back is what Google was founded on, but the PR calculation has changed recently because they don't own the patent on it. What I do know is that you won't rank well if you only rely on off-topic links, no matter what PR the pages are that are linking to you. That's where we're going, so I would stay away from off-topic links. |
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Paul987 Joined: Oct 10, 2003
# Posts: 115
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Posted: 04/14/2004 02:25 pm
I think what google is trying to encourage is "Natural linking" where pages link to each other regardless of pagerank/search engines. The problem is that linking to pages in the same line of business as yourself often isnt natural as they can be your competitors ( if it wasnt for search engines why would you ever link to your competitors ?). So often this type of linking ( im talking about ecommerce sites here not those my first homepage sites ) is very unnatural and so i think the whole thing is flawed. |
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Zinger Joined: Mar 04, 2001
# Posts: 293
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Posted: 04/14/2004 07:43 pm
I think it makes sense for off topic linking to have no positive effect. If Google wants to catch people/SEO companies trying to increase PR then the first thing to do would be to cancel the effectiveness of off topic links and even penalizing excessive off topic links. This might be done by looking at the ratio of on-topic compared to off topic incoming links. Bhartzer, would you mind explaining exactly what you mean by 'theming'. I hear this term being used but I'm not sure I understand it correctly. Are you talking about making sure all pages of the site, all incoming links, all meta tags, etc are based on the same or very similar topics? Thanks |
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