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Site 2 year,3000UsersMonthly,done vast link builds (In: I Want to Sell My Website)
Internal link structure (In: General Search Engine Optimization)
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Gshaughn
Joined: Jul 21, 2000
# Posts: 78
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Posted: 2005-Mar-16 15:52
I noticed that our site's number of inbound links being acknowledged by MSN has dropped significantly over the past several weeks. The same number of links are out there. As the link popularity according to MSN dropped, so did our rankings from the Top 10 positions (and several #1's) we held at launch time for the new MSN.
1) Has anyone else experienced this?
2) Did MSN tighten up their link analysis? Did they stop acknowledging as many inbounds from the same domain name?
3) Did MSN de-value certain kinds of links?
With all other factors constant, I have to assume MSN tweaked their algorithm for inbound links/link popularity or changed how they value links. There is a direct correlation between fewer links being reported and lower rankings.
Thanks,
Greg
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OAC
Staff
Joined: Jan 25, 2001
# Posts: 6805
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Posted: 2005-Mar-17 06:44
Very interesting. So far, I haven't seen this but now you have made this observation, I am going to check it out on sites that I look after.
Anyone else seen this?
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langard
Joined: Dec 15, 1999
# Posts: 339
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Posted: 2005-Mar-17 11:00
When MSN launched its new engine, the larger sites we manage saw a significant rise in popularity. BUT...it's not due to "incoming links" from referrer sites. It appears - in our case - that it is purely internal to MSN.
In other words, the number of people clicking through from the MSN directory itself seems to outweigh any third-party affiliation links on the Net. We do not have, nor do we solicit, large numbers of external sites pointing to specific domains. Yet we are popular to the extreme in some cases without ever being listed on a single "link farm" or associate group of sites.
To tell you the truth, I think external links are sometimes as overrated as Meta Keywords. Pure content is, in my view, always the determiner in any algorythm because the SEs know it is the bottom line to their success.
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Gshaughn
Joined: Jul 21, 2000
# Posts: 78
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Posted: 2005-Mar-17 15:59
We have about 150 pages with solid content. We haven't made too many tweaks recently. The one variable that changes is the links. From my experience, there has been a direct correlation - the more links we had reported the higher the rankings.
I haven't seen sites attain top spots w/o any type of inbound/reciprocal link strategy. Maybe you are in a less competitive industry and can attain high rankings with content, but in auto/car insurance we have needed links to rank well.
Thanks for the Feedback,
Greg
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