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nigunman
Joined: May 20, 2004
# Posts: 7
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Posted: 2004-May-21 15:58
Does is make sense to offer a branded search toolbar? Do people want one of those? Will it help a brand?
I know of 2. I think Dogpile does this for ABCnews.com (http://www.infospace.com/info.abcnws/tbar) and I thjink Yahoo does it for scion (http://www.viewpoint.com/pub/downloads/search_toolbar.html)
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mukul
Joined: Oct 12, 2003
# Posts: 241
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Posted: 2004-May-22 08:27
I will vote for it becuase it ceratainly does help. If your tool bar is tightly integrated with your marketing then surely it will give you a better branding. See how google does it! jimworld also has a toolbar ! I used it a lot until I realized that new forums are not showing on it
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nigunman
Joined: May 20, 2004
# Posts: 7
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Posted: 2004-Jun-28 21:48
Cool. So Cnet also has their own branded toolbar to help users navigate their networks.
So what is the verdict?
I haven't heard much from ABC news or Scion.
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trellian
Joined: Jan 24, 2005
# Posts: 1
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Posted: 2005-Jan-25 01:32
You can just try it out to see if a Toolbar will work.
There are now some free tools available now to build your own toolbars such as the Toolbar Browser or the Toolbar Wizard.
Ren
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