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darcyh
Joined: Nov 10, 2003
# Posts: 30
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Posted: 02/18/2004 06:21 pm
Our site is #1 for its search term in Google, HotBot, the pure Inktomi search, and was #1 in Yahoo! until Yahoo! changed over to the new Inktomi method. Now I can't find us in Yahoo! at all for our search term. Maybe we're on the 5th page or so but I gave up after that.
Why are we doing so poorly in the new Yahoo! if we did so well in Yahoo! and Inktomi before yesterday?
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SmartROI
Joined: Nov 18, 2003
# Posts: 288
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Posted: 02/18/2004 06:57 pm
Yahoo is supposed to have implemented their version of anti-spam technology.
So maybe we'll end up hating them as much as some hate google. ;-)
Yahoo might be seeing something it thinks spam. Regardless or whether or it is or not.
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Mike-Levin.com
Joined: Sep 27, 2000
# Posts: 1988
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Posted: 02/19/2004 07:18 am
darcyh, you might have unfortunately lost your position on your main keywords, but you might still be well covered. Check your logs for Yahoo hits, and see what/if search terms are still working. There are a lot of similarities between the "new" search engine and Inktomi.
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darcyh
Joined: Nov 10, 2003
# Posts: 30
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Posted: 02/19/2004 10:25 am
Our Yahoo! hits have dropped about 50%. It's pretty frustrating.
We do nothing that could ever be considered spam. We have tons of content on our site and quite good backlinks, and that's what we focus on. We do put keywords in our title and keywords in text, but it's not too much.
The sites that rank high with our search term put the search term in their page titles/first page content like 10 times - that seems to be what helps them. But that's against everything I've learned about SEO from these forums!
We weren't affected by Florida at all - maybe this is our turn!
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Mike-Levin.com
Joined: Sep 27, 2000
# Posts: 1988
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Posted: 02/19/2004 10:55 am
darcyh,
Meta tags, meta descriptions, and keyword densities, which are the very things that Google ignores (for the most part) are also the very things Inktomi still pays attention to (I think). And at the heart of this update still seems to be Inktomi. The fact that you dropped 50% could be a good clue of how much of the old Inktomi data is still around.
Since Google ignores the meta stuff, and Inktomi pays attention to it, it might be time to freshen up your meta's. I think the "over optimization penalty" that is rumored about Google is overblown. Or at least, it would take some real abuse to trip it off.
Good luck!
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thejenn
Joined: Aug 08, 2001
# Posts: 9196
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Posted: 02/24/2004 10:58 am
I wouldn't be surprised to find yourself lower than 50. You may want to check the top #100. I do have a few client's that had top ten listings on a few secondary phrases, but now show up between 50-100 on the Yahoo! listings. Part of it seems to correlate with the competitiveness of the phrase. Their important phrases stayed pretty solid. In other words, the phrases that they are really optimized for are ranking very well.
Some of the other phrases that they ranked well on Google (partly due to great incoming links as opposed to pure on-page optimization), well, that's where they seem to have lower rankings on Yahoo.
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darcyh
Joined: Nov 10, 2003
# Posts: 30
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Posted: 02/24/2004 12:51 pm
We have great links, but our meta-tags are up to date and we use our important keywords throughout the title of all pages & text of all pages. The sites that rank highly in yahoo! for keywords we used to rank highly for (and still do in google) 'optimize' in ways such as: chairs lawn chairs chairs chairs furniture chairs chairs wood chairs chairs chairs
whereas we would say (well what we say isn't as lame as this but it's just an example):
Our chairs are made well by experienced workers. We have a wide variety of lawn chairs, wood chairs - you'll be able to find any type of chair for your style.
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